New This Week

Join us for an engaging conversation with the team from Meprolight as we explore the company's innovative approach to optics technology and the evolution of modern sighting systems. From red dot sights and magnified optics to night vision solutions and precision aiming technology, we discuss how Meprolight develops products for a wide variety of applications and users. In this episode, we cover the history of the company, the engineering behind their optics, product development, durability testing, user feedback, and the latest advancements in optical technology. We also talk about choosing the right optic for different needs, maintaining equipment, emerging industry trends, and what the future holds for optics innovation.

Sean Curtis from Pew Pew Tactical is back and this time, we what it takes to become a leading creator in reviews, training, education, responsible ownership and the evolving shooting sports community. Sean shares his journey into the industry, what goes into producing trusted product reviews, and how Pew Pew Tactical has become a respected resource for new and experienced people alike.We discuss the importance of objective testing, practical training, reporting the negative, highlighting the positive, and the role of education in helping enthusiasts make informed decisions. Sean also offers insight into current trends, content creation, emerging technology, and what he believes the future holds for the industry. Whether you're interested in outdoor recreation, hunting, personal preparedness, or simply enjoy learning about innovative equipment and industry developments, this episode is packed with valuable information and thoughtful conversation. If you enjoy long-form interviews with leaders from across the industry, be sure to subscribe for weekly conversations featuring manufacturers, competitors, trainers, engineers, and content creators. New episodes weekly with honest discussions, behind-the-scenes stories, product innovation, and the people shaping today's shooting community.

What makes Taurus USA one of the most talked-about names in the industry? In this episode, we sit down with Caleb Giddings for an in-depth conversation about the company's history, product lineup, innovation, and vision for the future. We explore the evolution of Taurus, discuss how the brand has expanded its lineup, and take a closer look at some of its most popular platforms, including concealed carry, full-size revolvers, sporting, and hunting platforms. Caleb shares the story behind Taurus USA, the company's commitment to product development, quality, reliability, and how customer feedback continues to shape future designs. Whether you're a first-time owner, an experienced owner, a competitive marksman, or simply interested in the industry, this episode offers valuable insight into one of America's most recognized manufacturers. Topics include innovation, concealed carry, home defense, competition shooting, hunting applications, product design, engineering, manufacturing, safety, industry trends, and what's next for Taurus USA. If you enjoy conversations with the people building today's industry, be sure to subscribe for more interviews with leading manufacturers, engineers, competitive shooters, trainers, and innovators.

In this episode, we sit down with Stefan from WBP USA to explore one of the most respected names in modern AK manufacturing. From their roots in Poland to their growing presence in the American market, WBP has built a reputation for producing high-quality AK-pattern platforms that combine traditional craftsmanship with modern manufacturing standards. We discuss the history of WBP, what separates their products from other AK platforms, and why enthusiasts, collectors, competitors, and recreational shooters continue to gravitate toward the AK design. Stefan breaks down WBP’s manufacturing philosophy, quality control process, popular models, and the company’s approach to delivering reliability, durability, and performance. The conversation also covers the current state of the industry, trends in the AK market, new product development, and what the future holds for WBP USA. Whether you're a longtime AK enthusiast, a first-time buyer, or simply interested in design and innovation, this episode offers valuable insight into one of the most talked-about brands in the modern sporting market.

In this episode, we sit down with Mark Boardman from Vortex Optics for an in-depth conversation about one of the most recognized names in the optics industry. We explore the history of Vortex Optics, how the company grew from a family-owned business into a global leader in sporting optics, and the philosophy that has helped build a loyal following among hunters, outdoor enthusiasts, and professionals alike. Mark also explains the legendary VIP Warranty program, why it has become one of the most respected warranties in the industry, and how customer service remains a core part of the Vortex brand. The conversation then turns to the company's extensive optics lineup, including scopes, red dot sights, spotting scopes, binoculars, rangefinders, and observation equipment. We discuss selecting the right optic for different applications, emerging trends in the optics market, and the innovations shaping the future of shooting and outdoor recreation. Whether you're researching your next scope, comparing red dot sights, looking for hunting optics, exploring long-range equipment, or simply interested in the optics industry, this episode is packed with valuable insights from one of the most knowledgeable voices in the business. Subscribe for more conversations with industry leaders, manufacturers, engineers, hunters, competitors, and innovators from across the industry.

In this episode , we sit down with Dalton Beachli, founder and CEO of BLK LBL, to discuss one of the most innovative advancements in modern accessories: integrated bipod technology. Dalton takes us behind the scenes of the BLK LBL story, explaining how the company developed its groundbreaking integrated bipod handguard systems and why shooters across the hunting, precision, competition, and tactical communities have embraced the design. We explore the benefits of lightweight builds, improved ergonomics, enhanced stability, and how integrated solutions are changing the way we think about rifle accessories. The conversation also dives into real-world use cases, including long-range, backcountry hunting, recreational range use and modern sporting platforms. Dalton shares insights into product development, innovation, engineering challenges, and what the future may hold for bipod technology and support systems. Whether you're interested in precision shooting, customization, engineering, hunting gear, shooting accessories, or the latest trends shaping the industry, this episode delivers an inside look at a company pushing innovation forward. Subscribe for more conversations with firearm manufacturers, industry leaders, engineers, and innovators from across the community.

This week, we're joined by Jon Patton from The Gun Collective for an in-depth conversation about one of the most anticipated firearms community events of the year: GunCon. Jon shares the vision behind GunCon, how the event has grown, who it's designed for, and why it has become a unique opportunity for enthusiasts, manufacturers, content creators, and industry professionals to connect in person. We also discuss the current state of the firearms industry, changing consumer trends, innovation, and what companies are doing to stand out in an increasingly competitive market. As someone who gets early access to many new product launches and industry developments, Jon also shares which firearms, optics, suppressors, accessories, and emerging technologies have captured his attention this year. From product innovation to industry direction, this conversation offers valuable insight into where the market may be headed next. Whether you're interested in new gear, industry trends, content creation, or attending GunCon, this episode delivers a thoughtful and entertaining look at what's happening across the firearms community today.

This week, we sit down with Jahred Gamez from SDS Arms to break down the company’s rapidly growing product lineup and the philosophy behind each brand. We explore the MAC series, Tokarev USA, Inglis, and Spandau Arms to discuss what separates each platform and what type of shooter they are designed for. From modern sporting rifles and classic-inspired pistols to competition-ready options, tactical platforms, and precision-focused firearms, Jahred explains how SDS Arms is building distinct product families that appeal to a wide range of enthusiasts, collectors, competitive shooters, and recreational range users. We also discuss current firearm trends, product development, consumer demand, and how different shooting disciplines influence design and innovation across the industry. Whether you’re interested in modern rifles, heritage-inspired designs, sporting shotguns, or range-ready pistols, this episode offers an inside look at one of the most talked-about brands in the firearms space today.

This week on Whiskey & Windage, we sit down with Steyr Arms USA CEO Wayne Weber for an in-depth conversation about one of the most recognizable firearm platforms ever made: the legendary AUG. We also dive into Steyr’s expanding lineup like the ATD and ATC and discuss why more shooters are beginning to pay attention to these innovative handguns. Wayne explains the engineering philosophy behind the company’s products, how Steyr approaches ergonomics and performance, and what separates their products from a crowded market filled with lookalike designs. The conversation also covers Steyr’s bolt action offerings, precision manufacturing, hunting applications, and the future of the brand in the U.S. market. Whether you’re interested in modern pistols, precision bolt guns, iconic bullpups, innovation, or the history behind one of the industry’s most respected manufacturers, this episode delivers a fun and informative look inside Steyr Arms.

This week, we sit down with Jared Yanis for a wide-ranging discussion about the current state of the Second Amendment landscape and the political shifts shaping the conversation around firearms in America. We discuss the appointment of the new ATF Director, what leadership changes could mean for firearm policy, and how the industry and firearms community are reacting to the evolving regulatory environment. Jared also shares his perspective on the redrawing of political districts across several states and how those changes could influence future elections, legislation, and the national conversation surrounding constitutional rights. Beyond politics, this episode explores the broader culture surrounding responsible firearm ownership, advocacy, media influence, and the role creators and companies play in keeping conversations alive within the community. From industry trends to public perception, this is an honest and thoughtful discussion about where things stand today and where they may be heading next. If you enjoy conversations about firearms culture, industry insight, current events, and the future of the Second Amendment, this is an episode you won’t want to miss.

In this episode, we sit down with Tony Smotherman from Bergara USA to break down one of the most talked-about brands in the precision shooting and hunting spaces. We take a deep dive into the Bergara lineup, including the widely known B-14 Series, the premium Premier Series, and their growing range of precision bolt-action models built for accuracy and reliability. Tony walks us through the differences between models, popular calibers, and what makes Bergara barrels stand out in today’s competitive market. We also explore the brand’s newest innovations, including their latest suppressor and how it complements modern setups for range and field use. If you’re researching precision, hunting, or looking to better understand Bergara’s product lineup, this episode delivers valuable insight directly from the source. Subscribe for more interviews with top brands, product breakdowns, and industry conversations.

In this episode, we switch things up with a no-guest, opinion-driven conversation focused on the current state of the firearms industry. Drawing from our years of conversations with manufacturers, creators, and professionals across the space, we break down some of the most talked about topics and trends shaping the market today. We discuss whether the industry is experiencing a slowdown, what’s really happening behind the scenes, and how innovation is evolving in a rapidly growing and competitive environment. We also explore questions around product saturation, consumer demand, and how brands are adapting to changing expectations. From the rise of new companies to the challenges of standing out in a crowded market, this episode offers insight into both the opportunities and pressures facing the industry. We also take a look at the role of media, reviews, and online content in shaping perception and influencing buyers. Whether you’re a longtime enthusiast or just getting familiar with the space, this episode provides a balanced, thoughtful look at where things stand today—and where they may be headed next.

In this episode of we welcome back Chris Graham from Yankee Hill Machine (YHM) for an in-depth conversation on their latest product developments and the evolution of their lineup. Chris dives into the new Victra series, the widely discussed R9, and how YHM continues to refine performance, durability, and value across their offerings. As the market continues to expand, consumers are faced with more choices than ever before. We break down why this crowded landscape can make it difficult to identify the right fit and what factors truly matter when evaluating equipment. Chris shares YHM’s approach to innovation, consistency, and real-world usability—focusing on delivering dependable solutions that meet the needs of both new and experienced users. This episode also explores what separates YHM from the competition, from their design philosophy to their commitment to accessible performance. If you’re looking to better understand today’s market and how to navigate it with confidence, this conversation offers valuable insight straight from the source.

This week, we sit down with Dave Wollman from Laugo Arms to break down one of the most innovative handgun platforms on the market—the Alien series. Known for its futuristic design and ultra-low bore axis, the Laugo Alien has quickly gained attention among competitive shooters and enthusiasts looking for cutting-edge performance. In this episode, we dive into the different Alien models, exploring what sets each version apart and how they’re designed for specific shooting applications. From recoil control and sight tracking to ergonomics and engineering, Dave walks us through the features that make this platform stand out in a crowded field. We also discuss the philosophy behind Laugo Arms, their approach to innovation, and what it takes to bring something truly different to market. If you’re interested in modern firearm design, competition shooting performance, or just want to understand what makes the Alien so unique, this is an episode you don’t want to miss. Be sure to like, subscribe, and follow for more industry insights, product discussion, and conversations with the people shaping the future.

In this episode, we sit down with Nic Lenze from Swampfox Optics to explore one of the fastest-growing names in the optics industry. Known for delivering performance rifle scopes, red dot sights, prism optics, and LPVOs, Swampfox has built a reputation for combining innovation, durability, and value. We break down their full product lineup, including popular pistol optics like the Sentinel II, Justice II, and Liberty II, along with versatile red dot sights such as the Liberator II and Kraken. The conversation also dives into their prism optics like the Raider, Trihawk, Blade, and Saber, as well as their rifle scope offerings including LPVOs like the Tomahawk, Warhorse, and Arrowhead. Nic shares insight into the design philosophy behind Swampfox Optics, how they approach product development, and what separates them in a competitive optics market. Whether you're into hunting, range shooting, or gear innovation, this episode covers everything you need to know about modern optics and where the industry is headed.

In this episode, we sit down with Jake and Ben Staub, the founders of Jaguar Silencers, to break down what it takes to build innovative, high-performance suppressors in today’s competitive firearms industry. From their lineup including the Shorty, Max, and X models, to their approach to design, durability, and user experience, this conversation dives deep into what makes Jaguar Silencers stand out. We explore how Jaguar is approaching modern suppressor technology, their commitment to quality manufacturing, and how they balance performance with real-world usability for shooters, hunters, and enthusiasts. Jake and Ben also share insights into their development process, materials, and the challenges of bringing new products to market in a rapidly evolving space. If you're interested in suppressor innovation, firearm accessories, precision shooting, or the future of the shooting sports industry, this episode delivers valuable perspective straight from the source. Whether you're a seasoned enthusiast or just getting into the space, you’ll gain a better understanding of what sets Jaguar Silencers apart and why their products are gaining attention across the firearms community.

In this episode, we sit down with Shermichael Singleton for an in-depth conversation on firearms, American history, media, and the importance of knowledge in shaping informed perspectives. Shermichael shares his personal journey into television, offering insight into what it’s like working within major national media environments and how those experiences have influenced his views. We explore the role of historical context in today’s conversations around firearm ownership, the evolving perception of the firearms community, and how narratives are shaped at a national level. This discussion highlights the importance of education, responsible ownership, and open dialogue when it comes to complex and often misunderstood topics. Whether you’re interested in firearms culture, media influence, political commentary, or American history, this episode delivers a thoughtful and balanced perspective from someone who has experienced both sides of the conversation.

In this episode, we sit down with Matty Nelson from Seekins Precision to discuss how this innovative American manufacturer continues to push the boundaries of precision design, engineering, and manufacturing. Seekins Precision has built a reputation for producing some of the most respected precision platforms and components in the industry. Matty walks us through the company’s manufacturing processes, commitment to quality control, and approach to innovation, explaining how a relatively small company is able to compete with, and win contracts against much larger legacy brands. We also dive into several of Seekins Precision’s most popular platforms including the PH3 and PH3NRL, the lightweight Element and Element Hunter models, the modular HIT precision platform, and the newly introduced SIC platform. Along the way we discuss precision shooting, long-range performance, design philosophy, and how modern manufacturing technology is shaping the future, If you're interested in precision manufacturing, long-range, hunting, engineering, and the future of innovation, this episode provides an inside look at one of the most respected companies in the industry.

In this weeks episode, we sit down with the team from Exigent Suppressors to explore their growing lineup of modern suppressor designs and the philosophy behind building durable, high-performance accessories. As interest in suppressors continues to grow among recreational shooters, hunters, and enthusiasts, Exigent Suppressors is focused on delivering reliable solutions designed for real-world use. During the conversation, we break down several models in their lineup including the LE556, Vanish556, Fire Team556, StreetGoblin556, Overwatch762, and Pointman9. The team explains how each suppressor was developed with different applications in mind, from lightweight and compact designs to options built for durability and consistent performance across various firearm platforms. We also discuss materials, mounting systems, size and weight considerations, and how modern manufacturing methods are influencing suppressor design. Beyond the products themselves, we talk about the current suppressor market, what shooters should consider when selecting a suppressor, and how companies like Exigent are pushing innovation in the firearms accessory space. If you're interested in suppressors, rifle suppressors, pistol suppressors, firearm accessories, sound reduction technology, and modern firearms innovation, this episode delivers a detailed look at the Exigent Suppressors lineup and the ideas shaping their products. Subscribe for more conversations with the innovators and manufacturers driving the firearms industry forward.

In this episode, we sit down with Pete Brownell of Brownells to discuss the company’s impact on the modern hunting and sporting industry and its continued focus on quality parts, tools, and customer support. Brownells has long been a trusted name among enthusiasts, builders, and professional gunsmiths, and Pete shares insight into how the brand continues to evolve in today’s fast-moving market. Whether you're interested in maintenance, building projects, gunsmithing tools, or staying informed on industry trends, this episode delivers valuable perspective from one of the most recognized names in the space.

In this episode, we sit down with Seth Swerczek from Hornady to dive deep into the company’s relentless pursuit of precision and performance. Hornady has long been recognized for its innovative approach to ammunition and ballistic technology, and Seth breaks down how their product lineup is engineered to meet the demands of today’s shooters, hunters, and long-range enthusiasts. We explore some of the hottest calibers on the market right now and discuss how to choose the right Hornady product for specific applications—whether you're focused on hunting, competitive shooting, or precision rifle work. Seth also shares insight into Hornady’s design philosophy, quality standards, and what sets their offerings apart in a crowded field. If you're looking to better understand modern ammunition trends, caliber selection, and precision shooting considerations, this episode delivers valuable insights straight from one of the most respected names in the industry.

In this episode, we sit down with Justin McMillion, founder of JMAC Customs, to explore the story behind one of the most innovative brands in modern rifle accessories. JMAC Customs has become a trusted name among enthusiasts, builders, and competitors. Justin shares how JMAC Customs started, the challenges of building a manufacturing company, and the design philosophy behind their most popular products. We dive into the evolution of the platform, the growing demand for modern accessories, and how precision engineering and American manufacturing play a role in JMAC’s success. We also discuss trends in the industry, product development, and what the future may hold for accessories and customization. If you’re interested in innovation, customization, upgrades, and behind-the-scenes conversations with industry leaders, this episode is for you.

In this episode, we sit down with Dustin Wallace from Faxon for a deep dive into modern firearm manufacturing, engineering, and product innovation. Faxon has become one of the most respected names in the industry, known for high-quality AR-15 barrels, bolt carrier groups, rifle components, pistol parts, and performance upgrades trusted by shooters across the country. We explore what makes Faxon stand out in a competitive market, how their team approaches research and development, and the technology behind producing reliable, precision-focused components at scale. Dustin shares insight into materials, testing standards, quality control, and how the company continues pushing forward with new ideas and product evolution. This conversation also looks at trends shaping the shooting sports and outdoor industry, the growing demand for performance upgrades, and what enthusiasts and builders should know when selecting components for their next rifle or pistol project. Whether you enjoy the engineering side of firearms, the business of manufacturing, or the future of shooting sports, this episode delivers a behind-the-scenes look at one of the companies helping shape the industry.

This week, we sit down with Kevin Brittingham, founder of Q, for an in-depth conversation covering innovation, leadership, and the mindset behind one of the most talked-about brands in the industry. Kevin walks us through Q’s current lineup, including the BoomBox, Mega Fix, Southpaw, Speakeasy, and Blind Tiger platforms, along with the newly released Black Titanium versions of select offerings and what drove those design decisions. Beyond the products, the conversation shifts to the state of the business today, what it takes to stay competitive, how market conditions influence innovation, and why building the right team is critical to long-term success. Kevin shares candid insight into leadership, company culture, and how surrounding yourself with the right people can make or break a brand. We wrap up the episode by stepping outside the shop and into the field, talking about Kevin’s recent hunting experiences in South Africa, what draws him there, and how time spent hunting influences his perspective on equipment, performance, and design. Whether you’re interested in modern platforms, business leadership, or real-world experience shaping product development, this episode delivers a wide-ranging and authentic conversation you won’t want to miss.

In this episode, we’re joined by Cory Halbrooks from Troy Industries for an in-depth conversation focused on product development, manufacturing, and the evolution of Troy Industries within the modern firearms market. Known for a wide range of components and accessories, Troy Industries continues to refine its approach to design, durability, and consistency. Cory shares insight into Troy’s current product offerings and explains how ideas move from concept to production. The discussion centers on engineering priorities, material selection, quality control, and how feedback plays a role in shaping future products. Rather than focusing on use or application, the conversation highlights the design philosophy and manufacturing considerations that guide Troy’s development process. We also explore broader industry trends, including how customer expectations have changed and how established manufacturers adapt while maintaining brand identity. Cory discusses how Troy balances innovation with reliability and what factors influence long-term product planning.

In this episode of Whiskey & Windage, we’re joined by Cameron Tapler from Palmetto State Armory for an exclusive conversation focused on what the company has planned for 2026. This discussion was recorded ahead of Palmetto State Armory’s public product announcements at SHOT Show 2026, offering a rare early look at the direction PSA is heading. Cameron walks us through 12 upcoming platforms that are scheduled to roll out in 2026, providing high-level insight into their development goals, design philosophy, and how each platform fits into PSA’s broader lineup. Rather than focusing solely on use or application, the conversation centers on product planning, manufacturing considerations, and how PSA approaches scalability, value, and consistency across a diverse product range. We also discuss how PSA evaluates market demand, balances innovation with accessibility, and manages the challenges that come with expanding a large and varied catalog. Cameron shares perspective on how feedback, testing, and long-term planning influence PSA’s roadmap.

In this episode of Whiskey & Windage, we’re joined by JB from EOTECH for an in-depth conversation focused on the company’s upcoming products and overall direction heading into 2026. EOTECH has long been recognized for its emphasis on consistency, durability, and thoughtful engineering, and this discussion offers a clear look at what’s next. JB walks us through several new and upcoming releases, including the DCBL suppressor, the civilian version of the OGL, the EXPS3 HD holographic sight, the enclosed-emitter EFLX CE pistol optic, and the new Vudu 4×12 optic. Rather than focusing on use or application, the conversation centers on product development goals, design considerations, and how feedback and testing influence final production. We also discuss how EOTECH approaches expanding its product categories while maintaining brand identity, as well as how market trends and customer expectations shape future releases. JB shares insight into what drives EOTECH’s innovation process and how the company evaluates performance, materials, and long-term reliability across its lineup. This episode is ideal for listeners interested in optics development, manufacturing strategy, and learning how established brands plan for the future. It’s an informative look behind the scenes at EOTECH’s 2026 product roadmap.

In this episode of Whiskey & Windage, we’re joined by Mike O’Dell from CMMG for an in-depth conversation focused on product design, engineering philosophy, and innovation within the modern firearms industry. CMMG has become widely recognized for developing versatile platforms that emphasize adaptability, reliability, and thoughtful manufacturing. Mike provides insight into CMMG’s current product lineup, discussing how different platforms are designed to meet the needs of a wide range of users, from recreational shooters to professionals within the industry. We explore how feedback, testing, and real-world use influence product evolution, as well as how CMMG approaches materials, manufacturing processes, and quality control. The discussion also covers broader trends in the market, including how consumer expectations have shifted and how manufacturers like CMMG respond with scalable, modular designs. Rather than focusing on use or application, this conversation centers on innovation, engineering challenges, and the business decisions behind bringing new products to market. This episode is ideal for listeners interested in design, manufacturing, and the future direction of the industry. Whether you follow CMMG closely or simply enjoy learning how modern products are developed, this conversation offers a clear, informative look behind the scenes.

In this episode of Whiskey & Windage, we sit down with Josh Hood from LayerX Suppression for an in-depth conversation focused on modern suppressor design, manufacturing innovation, and where the industry is headed next. As a company pushing boundaries in sound suppression technology, LayerX has quickly built a reputation for engineering-driven solutions that balance performance, durability, and real-world usability. Josh walks us through the LayerX product lineup, including a detailed discussion on the Strake9, covering its design philosophy, intended use cases, and how it fits into today’s evolving suppressor market. We also dive into LayerX’s manufacturing processes, materials selection, and how advanced machining and quality control play a critical role in producing consistent, high-performance suppressors. Beyond current products, the conversation looks ahead to the future of suppressor manufacturing. Josh shares insight into emerging trends, evolving customer demands, and how technology is shaping the next generation of suppressor design. This episode offers valuable perspective for firearm enthusiasts, industry professionals, and anyone interested in modern manufacturing and product innovation.

In this episode, we sit down with Steve Morgan from Primary Arms Optics for an in-depth conversation on one of the most influential optics brands in the shooting industry. Steve walks us through the complete Primary Arms optics lineup, breaking down the differences between their SLx, GLx, and PLx series and how each line is engineered to serve different applications budgets. We dive into popular optic models, reticle design philosophy, and how Primary Arms balances performance, durability, and value across red dots, prism optics, and magnified scopes. Steve also shares insight into Primary Arms’ manufacturing technology, quality control processes, and how real-world end-user feedback influences product development. To close out the episode, we look ahead at the future of optic manufacturing, emerging technologies, evolving needs, and where Steve believes the next generation of optics is headed. Whether you are new, an experienced enthusiast, or industry professional, this episode delivers practical knowledge and behind-the-scenes insight into modern optics design.